Prateep Roy
FEW WORDS, BUT BANG ON!
hey, this is prateep, i’m a creative writer & a researcher
I started as a creative writer in 2016-17 and published my first work in 2019. And then there was no looking back. I am now a dedicated Ghostwriter, currently working on a non-fiction book on ‘leadership’ for a US-based client.
Hanging up my boots after 28 years as an entrepreneur was not easy. I led a Market Research agency for 28 years, but then I started realizing that nothing is exciting me in Market Research any more.
My three decades of experience in research gives me an edge in smoothly navigating through data/information, analyzing and interpreting information for helping others make informed decisions.
Experience
creative writer
I am a published author of a novella (2019), a novel (2021), and 3 short stories, published in 3 anthologies (2022-23). My stories are unique, if not a bit outlandish. The novella is a fiction based on one of the latest human evolution theories called the Out of Africa migration, set against the backdrop of 60,000 years ago.
The novel is a science fiction based on time travel and interwoven with the Indus Valley Civilization, one of the oldest civilizations of mankind. The story is set against the backdrop of 4,000 years ago. It has all the elements of historical science fiction, namely, science, prehistory, kings, queens, and conspirators, romance, mystery, suspense, thriller, drama, tragedy, and a bit of human compassion.
My short stories revolve around crime, mystery, and thriller, and on different aspects of human relations that find mention in my blog posts in my website.
ghostwriting
- Currently ghostwriting a non-fiction book on ‘Leadership’ for a US based client
- Concluded an assignment for a US-based client on Upwork, converting AI-written essays into Human-written essays.
research & consultancy
Co-founder and Director, Grasp Analytique (1996 till date)
A multi-sectoral research and consultancy agency aimed at catering to the needs of philanthropic organizations for monitoring and evaluation of projects in the social development sector and for best brands in the country in an array of product categories such as FMCG, consumer durable, automobile, telecom, advertising, retail, and many more.
Education
Ph. D. in Anthropology
University of Delhi at Delhi
Completed 5 years of doctoral training in research methodology, working among the tribal groups (Gonds) in Bastar, MP (now Chattisgarh).
Skills
Research
Deep understanding of research methodology, conceptualizing, designing, and coordinating hundreds of studies in the social development sectors and for the best brands in the market.
Creative Content Creation
Proficient in crafting compelling content across various platforms, including social media, blogs, and email campaigns, to engage audiences and drive brand storytelling.
Data-driven Decision Making
Skilled in analyzing marketing metrics and performance data to derive actionable insights and optimize marketing strategies for maximum impact and ROI.
Interests
Marketing
Writing research-driven marketing models to facilitate informed decisions.
Health & fitness
Writing unconventional tips on health & fitness, primarily taking cues from Ayurveda and other Indian System of Medicine (ISM).
Life & relationship
Having seen life for over six decades, I’ve a treasure of real-life experiences and share them to manage relationships, especially among Gen Z.
STORYTELLER 